How To Choose The Best Affiliate Programs To Promote
Promoting affiliate products is a fast and easy way to generate cash for your business.
The merchant would handle the product development, fulfillment, payment processing and customer support. All you have to do is just send visitors to their website.
However, with so many affiliate programs out there, choosing a great program can be a challenge.
So here are five elements to look for when choosing an affiliate program:
1. Conversion rate
The first and most important element in an affiliate program is the conversion rate. You need to know how successful is the merchant’s sales page in converting visitors to customers.
This metric is critical especially if you’re advertising the affiliate product. You must be able to calculate whether you’ll be profitable with your advertising campaign.
2. Commission
Affiliate commissions can range from 5% to 100%. But the best programs offer recurring monthly commissions.
Instead of just getting commission for a single sale, you can earn monthly passive income from a program with recurring commissions.
3. Promotional tools
A good program should provide lots of tools and more importantly, the merchant should have tested the tools before offering them to their affiliates.
You don’t want to waste time and money with unproven and untested tools.
4. Tracking
Some programs only track sales for up to a month. If your referral buys after 30 days, you won’t get credit for the sale.
So, look for programs that offer extended tracking, e.g. 1 to 5 years. Be sure to read their tracking policy before you sign up.
5. Minimum payment
Many programs have a minimum payment policy. For instance, you may have to earn at least $50 in commissions before you get paid.
I prefer programs that don’t have any minimum payment policy. Nowadays, with Paypal, a merchant can pay their affiliates every month instantly and easily without incurring any expensive bank charges.
And that’s it. Five elements to look for when choosing an affiliate program.
By the way, we have just launched our own Startup Rebel Affiliate Program. If you want to earn monthly recurring commissions from our flagship product, the Startup Rebel Alliance, do check it out here.