Adsense Terms That You Should Know
If you are adding Adsense to your blog or website, it is imperative to get a firm grasp on some of the unique terminology associated with the Adsense program.
Here is a list of important terms, their common abbreviations and meanings:
Terms of Service (TOS). All participants in the Adsense program are required to abide by Google’s Terms of Service. This is basically the “rule book” for Adsense. Anyone who fails to conduct themselves according to the TOS may be banned from participation and/or have their account suspended. You should read the TOS carefully.
Publisher. That’s you. Anyone operating a site displaying Adsense ads is considered a publisher. Read more
One Of The Most Overlooked Keys To Adsense Success
One of the most profitable revenue streams for a blog is Google’s Adsense program. Here’s how it works:
You agree to display contextual advertising served up from Google on your site. In exchange, Google will pay you for every visitor who clicks on the ads. Your blog becomes the online equivalent of a billboard and you are paid for getting cars to drive down your street to see it.
There are a few factors to optimizing Adsense profits.
One factor is getting traffic to your site. In order to get paid, you need to get clicks. In order to get clicks, you need to get visitors. Thus, many bloggers pay a great deal of attention to developing multiple traffic streams.
Another factor is choosing a profitable topic that attracts many advertisers. Some topics have more advertisers than others. So, it’s imperative that you choose a topic in a market that offers many products and services. Read more
Alternative Ways To Making Money With Your Blogs
Many bloggers rely on Google’s popular contextual advertising program, Adsense, for their revenue. Although, Adsense has been the driving force behind the increased level of interest in using blogs as a revenue generating tool, it may not meet the specific needs of some bloggers.
If you have a blog that produces a nice stream of traffic and are looking for alternatives to Adsense, you may want to consider some of the following options:
Adgenta (http://www.adgenta.com/)
Adgenta is a keyword-based advertising program that allows publishers to insert ads into their blog. Every time an ad is clicked, the blogger is paid a flat rate of 15 cents. While Adsense determines which ads to display based on its own assessment of your page’s content, Adgenta allows you to choose which keywords you would like it to use in choosing advertisements.
This can be a great solution for boggers who have pages that fail to serve up relevant Adsense ads or for those who tend to get only very low paying ads.
Adgenta’s interface is simple and sign up is free. The ads are inserted into your site using simple HTML blocks and the ads are actually linked graphics, unlike the more complicated script used by Adsense.
Yahoo Publisher Network (YSN) (http://publisher.yahoo.com/)
YPN is Yahoo’s version of Adsense and preliminary reports indicate that it may be a profitable solution for bloogers who are unable to use Adsense. The Yahoo system is very similar to Adsense. So, Adsense publishers should be able to utilize the program easily.
Although still in its infancy, the program is backed by a major player, which lends it a greater degree of long-term reliability. Unfortunately, the YPN project is still in beta and you must apply for or receive an invitation to participate.
Ad Networks
Instead of relying on a pay-per-click model, you may want to sell advertising space on your blogs. You can sell directly to advertisers or through the use of an ad brokerage.
If you have a blog that receives a significant number of well-targeted visitors, selling advertising space can be a great alternative to the Adsense model.
Other Options To Consider
- Chikita mini-malls (Chitika.com)
- Text link programs (Adbrite.com)
- MSN ContentAds (coming soon)
As you can see, even if Adsense doesn’t work for your blog or you cannot use Adsense, there are other options available. Adsense may be the biggest game in town but it certainly is not the only one.
Introduction To Google AdSense
Google AdSense is a fast and easy way for web publishers to generate revenue by displaying relevant Google ads on their site.
AdSense will deliver relevant ads that are precisely targeted, on a page-by-page basis, to the content on your site. For example, if you have a page that about fishing, Google will send you ads pertaining to pet stores, fish food, fish bowls, aquariums, etc.
If you can also add a Google search box to your site and AdSense will deliver relevant ads targeted to the Google search results pages that your visitors’ search request generated.
And when your visitors click on the ads, Google pays you. It’s that simple. Read more